Decoding Real Estate
Welcome to Decoding Real Estate! A new podcast from Realtors Property Resource® breaking down the topics and trends critical to your real estate business. Every month we’ll be chatting with industry thought leaders, market influencers and successful real estate pro’s. Listen in as we lift the hood, inspect the inner workings and engage in eye-opening discussions on all the moving parts that affect the real estate world. Hosted by Reggie Nicolay & Genie Willett.
Decoding Real Estate
Growing Business Through Your CRM w/ Ricardo Bueno
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Reggie Nicolay & Genie Willett
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Season 1
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Episode 5
You hear the acronym “CRM” all the time in real estate, and you probably even know it stands for Customer Relationship Management. But… are you really managing it? Ricardo Bueno, from Follow Up Boss, can help. His first take? “Your phone is not your CRM!”
Ricardo joins Decoding Real Estate to offer strategies, tactics and checklists for utilizing a CRM to its fullest potential. Get tips for managing your contacts, mastering the software, automating “busy” tasks, engaging your sphere, how to revive your touchpoint campaigns, and how to evaluate and segment your database.
